Babette Ten Haken

AUGUST 20, 2018

Customer retention experiences create a rich chronicle of just how it is to work with us, and our organizations. Some of our truly best stories about creating compelling customer retention experiences thus remain untold. Doing our thing, pre- and post-sale. Doing our thing, pre- and post-sale. In the complex Industry 4.0

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Retention Customer SME Industry 51

Babette Ten Haken

SEPTEMBER 16, 2019

Unfortunately, when salespeople bring in engineers and other experts towards the end of the sales cycle, undiscovered elements of story context are, well, discovered. At “that” final meeting, when the sale is assumed, but not yet closed. When closing the sale is the goal, projects are over-promised and under-specified.

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Ideal Customer Profile Engineering Decision Maker SME 83

Babette Ten Haken

MAY 21, 2018

Download this white paper to discover the top 5 negative customer retention scenarios. Lengthy sales cycles and subsequent product and service contract lifecycles create a false sense of product-fit security. Engage me to speak or conduct an interactive workshop at your next corporate or association event. Click To Tweet.

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Customer Pivotal Retention How To 51

Babette Ten Haken

MARCH 27, 2019

In my Storytelling for STEM Professionals and Left Brain Thinkers workshops, we break down communication barriers between functional silos. Then, sales cycles, as well as beta adoption of new services and products, become lengthy or stalled. Babette is a member of SME, ASQ, SHRM and the National Speakers Association.

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Ideal Customer Profile SME Education Engineering 18