2001 Decision Maker Prospecting Software 
The ROI Guy
OCTOBER 22, 2010
A recent survey from Harte-Hanks reveals some vital metrics to marketers seeking insight on technology buyers and purchase decisions. Surveying 500 decision makers, the survey reveals that technology marketers may want to reconsider their investments and strategies for 2011. Tailwinds for Marketing Automation Software - Insi.
OnePageCRM
MARCH 8, 2017
As a consumer, it’ll give you a new lens to help you navigate complex buying decisions. Ways to pitch your price to a prospect (Behavioural economics). Lead with a high price and let it ruminate in the prospects mind, before revealing the actual price they’ll pay. Why is Enterprise Software so Expensive?
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The ROI Guy
DECEMBER 6, 2010
Now, in B2B, we have seen a similar dramatic shift towards prospects taking charge of the buying cycle, using on-line content marketing, resources and tools to drive research, comparisons and purchase decisions.
The ROI Guy
NOVEMBER 4, 2010
IDC’s most resent customer experience survey of over 200 key IT decision makers reveals that Frugalnomics is indeed in full effect. Buyers rely on digital channels and content more than ever, with most purchasing cycles now fueled by the Internet and controlled by the prospect rather than driven by sales.
OnePageCRM
MARCH 8, 2017
As a consumer, it’ll give you a new lens to help you navigate complex buying decisions. Ways to pitch your price to a prospect (Behavioural economics). Lead with a high price and let it ruminate in the prospects mind, before revealing the actual price they’ll pay. Why is Enterprise Software so Expensive?
The ROI Guy
MAY 4, 2006
in 2006, with annual growth in software sales leading the way at 7.0%. But these growth figures are still a far cry from the pre-bubble burst years of 1999 through 2001, where double digit growth was the norm. percent of their revenue on marketing, with software vendors spending the most, at 6.5 On average, IT firms invest 3.6
Score More Sales
JANUARY 25, 2012
How are they moved forward to closure, and what happens during that “dark phase’ when your once-wonderful prospective customers are not returning your calls or e-mails? This less talked about period is where your prospects live, breathe, and sometimes hide – and during that time many opportunities disappear due to lack of nurturing from you.
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