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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. We tried to tackle every aspect of event marketing. Keep reading for our favorite event marketing blog posts! Events are a great tool to have in your marketing arsenal. Check them out below!

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15 best cold calling books to take your sales team to new levels

Close.io

They are used to consistent action: qualifying prospects , sending cold emails , booking meetings, maybe following up a couple of times, and finally closing the deal. Why salespeople need this book : It’s one of the best cold calling books on B2B sales prospecting—for both inspiration and insights. Fanatical Prospecting.

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Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

Technology Sales & Marketing - Party Like its 1999? A Q&A with me on latest IT sales and marketing metrics, trends and best practices Is 2006 shaping up to be a good year for IT spending growth? Do the latest increases in IT spending mean good things for IT Sales and Marketing executives? percent of revenue on marketing.

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Decision Intelligence Selling: Transform Your Sales Team for the Future

Sales Hacker

We spent the next hour listening to Mark clarify his thinking and identify the challenges his people were facing — in the market, in the company, and in themselves. We learned that our new approach to selling was not only effective, but it felt natural, kept us at ease, and generated a compelling trust with our prospective client.