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Why would a company ever outsource anything?

Pointclear

These are the words of author and professor Sydney Finkelstein, whose article in yesterday’s Wall Street Journal maintains that companies should hire teams, not individuals. Hiring our team of lead generation, lead qualification and lead nurturing professionals fills Finkelstein’s bill—and it could be just the ticket for you.

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Lead Qualification: Stop generating leads and start generating revenue

Markempa - Inside Sales

Start by reading this: Universal Lead Definition: Why 61% of B2B marketers are wasting resources and how they can stop. For nearly 20 years, I have worked with hundreds of leading B2B organizations to optimize their lead-qualification efforts — this includes phoning inbound leads to find out if they are truly qualified.

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The Definitive Guide to Sales Lead Qualification

SalesHandy

Lead Qualification is a very important part of the sales cycle. It is directly responsible for feeding your pipeline with high-quality leads that eventually close. It also happens to be the driving force behind conversions and productivity across the most successful sales teams we’ve seen. Table of contents.

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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

It was interesting to see all three companies use similar descriptions in their SEC filings for both their sales and marketing activity and their market challenges. Sales and marketing activity. Selling subscriptions via a direct sales force. Sales force efforts include field sales and inside sales teams using the phone.

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The 11th Question to Ask Before Buying a Marketing Automation Solution

Pointclear

Lauren’s article is based on her survey of marketing automation users that sought—knowing what they know now—the questions they would ask vendors if they were going back and buying their software all over again. A good read I discovered recently is a post by Lauren Carlson, What Do You Wish You Had Asked Your MA Vendor? ,

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The Definitive Guide to Sales Lead Qualification

SalesHandy

Lead Qualification is a very important part of the sales cycle. It is directly responsible for feeding your pipeline with high-quality leads that eventually close. It also happens to be the driving force behind conversions and productivity across the most successful sales teams we’ve seen.

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Difference Between a SDR and BDR?

InsideSales.com

The pillars of lead generation and qualification are sales development representatives (SDRs) and business development representatives (BDRs). In this article: SDR vs. BDR. What is a Sales Development Rep? Reordering Sales. What is a Sales Development Rep? What Importance do SDRs and BDRs Hold?