SalesFolk

JANUARY 26, 2021

I’ve been a B2B copywriter for more than a decade. I’ve written more than 10,000 sales emails that made over a billion dollars in revenue for many major B2B SaaS companies. However, it wasn’t made for everyone to blindly steal and copy. ??. Why I HATE publishing my email templates.

Hubspot 52

Hubspot Demand Generation Demand Generation Targets Fashion 52

The Pipeline

JULY 19, 2011

For me, and for all professional sales people, the piece has some short comings, not the least of which are it fails to address or distinguish the real difference between B2B and B2C; it fails to differentiate between transaction – interaction – purchasing and selling. link] #Sales #B2B. How alive are you? Trackbacks/Pingbacks.

Pipeline 267

Pipeline Demand Generation Agencies Lead Rank Lead Scoring 267

The Pipeline

MAY 13, 2011

Everyone thinks of social selling as a way to understand the prospect (it is), but it is also important to think about social selling in terms of your online persona. Twitter: Get the sales team following the mavens in your industry and retweet them, interact with them, and then teach them to connect with prospects. Should they blog?

Report 244

Report Pipeline Top of Funnel Webinar Metrics 244

The Pipeline

MARCH 28, 2011

Most common of these is prospecting, but there are other things including keeping the information in their CRM up-to-date. There is a remedy, the logical one is fire them, but I know that’s not fashionable these days. Senior Personitis, an illness that plagues sales organizations [link] #B2B #Sales #EDGE. Richard Ruff.

Pipeline 220

Pipeline Twitter Hiring Territories 220

Corporate Visions

MAY 22, 2019

Even if you sell a truly remarkable product, prospects aren’t likely to recognize the full value you offer. In fact, most prospects either don’t recognize or can’t articulate the root of the challenges they struggle with on a daily basis. They talk about “why us?” — why the prospect should choose them over their competitors.

Strategy 103

Strategy Ideal Customer Profile Lead Rank Lead Scoring 103

Sales Hacker

JANUARY 6, 2021

A good ABM marketer is always willing to step in when a deal is floundering to provide just the right piece of content, field event, direct mailer (or perhaps a cannonball) to get a prospect interested again. Eighty percent of B2B companies also say that ABM increased their customer lifetime value. It’s a marketing tactic after all.

Account Based Marketing 61

Account Based Marketing Ideal Customer Profile Demand Generation Targets Top of Funnel 61

Zoominfo

MARCH 30, 2023

Whether they’re building a brand, fueling revenue generation, or supporting the customer journey, marketers are constantly looking for ways to highlight their value and increase ROI. There are dedicated stages to generate awareness, create engagement, and ultimately convert prospects into customers.

Top of Funnel 130

Top of Funnel Lead Rank Funnel Marketing Qualified Lead 130