How To Create a Winning Go-to-Market Strategy
Gong.io
SEPTEMBER 14, 2022
Typically, one person can decide to buy a SaaS tool, and getting budgetary sign-off will be simple if it’s required. For clarity, let’s assume that you’re making a GTM for a B2B product, although B2C brands can follow the same steps. Choose your sales and distribution model. That’s not always the case, of course.
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