Consultative selling: What is it and why does it work?
Gong.io
AUGUST 10, 2022
A product-focused, target-oriented mindset may have worked 30 years ago, but today’s buyers are much better informed and far less willing to put up with an unsatisfactory sales experience. . Adopting a consultative selling approach that takes a genuine interest in your customers will blow your competitors out of the water. .
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