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The Shifting Sands of Selling Tech

Sales and Marketing Management

The only cost was a few hours of our staff time to prepare and conduct the webinars and then a few more hours to create and track follow-up campaigns after the event. Still, virtual events were unchartered territory. In closing, demand gen tactics and tools keep changing.

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28 Ways to Drive (not Hope) for H2 Sales Success

Emissary

Do your homework to build out specific penetration plans for a narrow set of candidates. Refocus on opportunity management methodologies and tools (deal plans) to equip sellers to handle a huge influx of deal activity. This can involve redistributing planning tools, holding refresher training and assigning field coaches.

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Top 20 Sales & Marketing Vendors to Follow on Twitter @Dreamforce ’14

SBI

Act-On’s streamlined user interface puts first-rate marketing tools at your fingertips, making campaigns and programs easier and faster. Use Act-On for all your online marketing campaigns. Qvidian let’s you bettercommunicate value, accelerate sales cycles and increase market penetration. @ActonSoftware.

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Everything You Need to Know About Data in Sales

Hubspot Sales

Today’s businesses need to make sales decisions in response to market changes, competitor activity, customer preferences, and company-wide campaigns. Market Penetration. Revenue by Territory. How much revenue your sales team is generating by territory. Sales data has taken the wheel, and for good reason. Revenue per Sale.

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17 Best Sales Tracking Software

Hubspot Sales

A feature such as a TAM calculator can help you gauge your level of market penetration. You then create an automated drip marketing campaign to convert them. Pipedrive has all the tools you need to develop specialized journeys for everyone coming through your sales funnel. BIGGEST plans cost $25 per user a month.

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The Ultimate Guide to Sales Metrics: What to Track, How to Track It, & Why

Hubspot Sales

Market penetration. Revenue by territory. Average number of sales tools used daily. Sales Process, Tool, and Training Adoption Metrics. Percentage of reps using a specific tool, such as LinkedIn Navigator, Datanyze, or HubSpot Sales. Sales Key Performance Indicators (KPIs). Revenue by product or product line.