LeveragePoint
SEPTEMBER 21, 2018
In the hands of good sales teams, strong Value Propositions evolve from Flexible Case Studies early in the sales cycle to Customer Value Analyses during a customer evaluation to a Shared Business Case to Buy that helps sales teams speed the time to closing. Here is the clinical study. Too good to be true?
Cience
NOVEMBER 20, 2019
Here’s an example of the successful application of our methodology — CIENCE at INBOUND 2018 case study. Your attendees should be people who can sell (don’t waste these meetings on Marketing, Customer Service, or Administrative employees!). Templates Case Study. When talking to a gatekeeper.
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Sales Training Advice
FEBRUARY 16, 2011
In the age of caller ID, the number of gatekeepers and simply busyness- people are too busy. Customer Response – I wish I had a dollar for every selling professional that kept promises to contact me on specific dates and times. Treat your customers correctly by becoming engaged. Cold calling is a disruption. It wastes time.
Hubspot Sales
AUGUST 23, 2023
The subject line is your gatekeeper, so 50% of email work should be spent crafting and testing different subject lines. No one wants to be the first customer and work with a company without credibility or experience. Mentioning one of your customers and the results you delivered to them makes you less of a risk. Download Now 1.
Sales Hacker
MAY 10, 2018
It’s becoming more and more difficult to reach decision makers as gatekeepers and decision-makers receive hundreds of emails and dozens of calls each day. That proof is simply a customer testimonial or story. But it needs to be brief, this is not the time to do a deep dive customer service. Bringing It All Together.
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