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All the things marketers can (and should) be doing with a CRM

Nutshell

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. Most CRMs will help you: Segment your audiences Tailor custom content to each audience (e.g.,

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PowerViews with Christopher Hosford – CRM/Marketing Automation/Social Convergence

Pointclear

Christopher has served as editor-in-chief or senior editor with Meeting News, Corporate & Incentive Travel, and Life Extension. ” Convergence: Technology, CRM & Social Media. Often their own salaries and their bonuses are tied to revenue and increases in pipeline channel.”

CRM 178
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15 Real Estate Prospecting Tips for Reaching Your Market and Converting Customers

Hubspot Sales

You can get creative with how you share your business through referral programs to offer advocates incentives for promoting your business to others. Prospect on social media channels. Reach locals through direct mail. Get started with the free CRM 15. Attend networking events.

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PowerViews with Chris Hosford – CRM/Marketing Automation/Social Convergence

Pointclear

Chris has served as editor-in-chief or senior editor with Meeting News, Corporate & Incentive Travel, and Life Extension. ” Convergence: Technology, CRM & Social Media. Often their own salaries and their bonuses are tied to revenue and increases in pipeline channel.”

CRM 133
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The Beginner's Guide to Video Sales Letters

Hubspot Sales

Traditionally, sales letters are a piece of direct mail that explain the benefits of a product. You should encourage your viewers through incentives like discounts or limited time offers. With HubSpot's video hosting tool, you can create and share videos with prospects right in your CRM.

Video 98
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Effective Guide: How to Get Life Insurance Leads

LeadFuze

These are created internally by organizations through their own marketing efforts like website inquiries or direct mail responses. Social media channels like Facebook and Twitter provide opportunities for engagement while LinkedIn allows sharing of industry-related content which helps establish authority.

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31+ Must-Have Tools to Automate Lead Generation

Sales Hacker

As a business grows, so will its lead generation channels and strategies. Lead generation falls into two key categories: Outbound lead generation: direct mail, email marketing, and cold calls. Integrates with all major CRM and marketing automation tools. Lead generation is the lifeblood of any business.