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PODCAST 10: Using Data to Align Marketing, Sales, and Customer Success

Sales Hacker

On this episode of the Sales Hacker podcast, we talk with Cassie Young , Chief Commercial Officer at Sailthru about how data driven decision making can bring sales, marketing, and customer success all on the same page. 6) Data driven decision making and the customer journey [27:42]. What You’ll Learn.

Data 51
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PODCAST 26: The IPO Process From a Former Big Company and Startup to an IPO

Sales Hacker

The personality differences across Marketing and Sales and how to align them. The impact of new marketing channels on customer acquisition. The Impact of Marketing New Channels on Customer Acquisition. Sales Hacker Podcast—Sponsored by Aircall and Outreach. Are the same channels still as productive?

Company 62
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An Open Letter to Social Sellers Everywhere

Tony Hughes

We must understand the ripple effect our actions will create on the account based on sound business acumen, assessing the customer's balance sheet, reading their annual report and gaining a deep knowledge (and understanding!) Where I'm going with this is that Trigger Event selling is a science irrespective of technological channel.

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The Definitive Guide to Sales Lead Qualification

SalesHandy

Lead Qualification is a very important part of the sales cycle. It is directly responsible for feeding your pipeline with high-quality leads that eventually close. It also happens to be the driving force behind conversions and productivity across the most successful sales teams we’ve seen. Know your ideal customer profile.

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The Definitive Guide to Sales Lead Qualification

SalesHandy

Lead Qualification is a very important part of the sales cycle. It is directly responsible for feeding your pipeline with high-quality leads that eventually close. It also happens to be the driving force behind conversions and productivity across the most successful sales teams we’ve seen. Know your ideal customer profile.