Sales Talk for CEOs: Navigating the Future of Partner Selling with Cassandra Gholston (S4:Ep15)
Alice Heiman
JULY 12, 2023
Hear how Cassandra Gholston, CEO of PartnerTap, built a data sharing application that allows companies to leverage the strengths of their partners and expand their reach into new markets. ” Watch the podcast below or on our YouTube channel Chapters [05:36] Referral selling is important. [22:29] And this was missionary sales.”
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