Showpad

OCTOBER 27, 2021

Gone are the days of the simple gatekeeper-sales rep relationship. Video was a channel, but never the channel. The channel exploded. Facebook Portal and Amazon Echo Show for big family gatherings. Why do they prefer video over other channels? Video promotes learning. Not so much.

Video 52

Video Face-to-face Channels Call-back 52

Hubspot Sales

AUGUST 21, 2023

In many cases, prospects need to be compelled to act, and digital channels may not be enough to close the sale. A modern enterprise communication solution can help simplify your outbound communications by connecting your telephone sales with your other digital channels. Congrats on your recent promotion. How did you like it?

Cold Calling 98

Cold Calling Call-back Inbound Follow-up 98

LeadFuze

JANUARY 14, 2021

OTF emails their subscribers with events and news regularly — and almost all their emails include an image promoting their brand’s online booking functionalities. Since most email platforms allow you to add a signature, you can use that to your advantage in promoting your booking link. 3 Send text messages promoting your link.

Lead Generation 52

Lead Generation Outsourcing Services Sales Qualified Lead Lead Rank 52

Hubspot Sales

AUGUST 21, 2023

Platforms like Dealfront allow you to pull from four layers of data, enabling you to target your ideal customer, track visitor behavior, reach out to leads, and promote your company with the help of B2B display advertising. You’ll have three variables to test: the channel you advertise on, the audience you target, and the message you share.

Paid Content 98

Paid Content Top of Funnel Lead Rank Webinar Metrics 98

Hubspot Sales

NOVEMBER 21, 2018

Gatekeeper: Blocker in getting a product implemented or approved. You’ll have three variables to test: the channel you advertise on, the audience you target, and the message you share. Possible paid digital ad channels might be LinkedIn, Google Ads, Facebook, and Twitter. The Channel Model. Buyer: Owns the budget.

Paid Content 137

Paid Content Top of Funnel Lead Rank Webinar Metrics 137

Close.io

JANUARY 7, 2019

But today, there are so many channels where you don’t have to rely on a gatekeeper. You can launch on Product Hunt, Facebook, Reddit, LinkedIn, etc. But if your idea of driving traffic is throwing up a few random tweets and Facebook posts, you’re going to be pretty damn disappointed. SaaS doers > #SaaS self-promoters.

Strategy 132

Strategy How To Top of Funnel Follow-up 132

Close.io

JANUARY 7, 2019

But today, there are so many channels where you don’t have to rely on a gatekeeper. You can launch on Product Hunt, Facebook, Reddit, LinkedIn, etc. But if your idea of driving traffic is throwing up a few random tweets and Facebook posts, you’re going to be pretty damn disappointed. SaaS doers > #SaaS self-promoters.

Strategy 64

Strategy How To Top of Funnel Follow-up 64