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Troubleshoot Your Troubles: Diagnosing & Fixing Common Small Business Digital Marketing Issues

BuzzBoard

A solid digital marketing strategy encompasses more than social media or a website; it covers SEO optimization, content strategy, email marketing, analytics, and more, all tailored to your client’s specific business needs. Propose a small business marketing audit for your clients. Are you prepared for your next client meeting?

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What Channels Should Be Part of Your Next Outbound Campaign?

Cience

You’d think there was nothing else in the marketing world but SEO, content writing, blogging, webinars, and ads. Don’t get me wrong, I do like all these channels to generate demand and leads. This is where a multi-channel, highly targeted outbound campaign can spur new growth with new logos of your best-fit clients.

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How to Craft the Most Effective Follow-Up Email

Chorus.ai

Do you send your follow-up through social media channels as well? Social proof is often a good tool to use when talking to a prospect on the phone, but seeing it committed in writing (or visually) can give it another degree of impact altogether. But sales follow-up emails are hard. You need a pithy subject line.

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Top Ten Sales Tips

Sales Overdrive

Fortunately, some simple tools exist for understanding customers better and measuring their vulnerability to competitive threats. Though there are too many to discuss here, some very good processes, tools and technologies are available to support this imperative. Unfortunately, not all companies use or are aware of them.