Business Value Summit Interview – Getting The Most from your Business Value Program
The ROI Guy
MARCH 6, 2017
To help ADP transition sales from pitching these new products to selling business value, ADP engaged Alinean to create a value-based marketing and sales tool. The Alinean-powered tools were very well received, and even won a Killer Content Award at the B2B Content Conference – great personal recognition for the ADP team members.
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