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Why the Skepticism? Understanding Small Business Owners’ Concerns About Digital Marketing

BuzzBoard

Furthermore, small businesses rely heavily on personal interactions and trust building with their customers. This consists of learning how to use digital platforms to augment, rather than replace, their relationships with customers. Online workshops, webinars, or even employing experts to train teams can make a significant difference.

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Adopting artificial intelligence in your sales process

PandaDoc

Key takeaways AI can enhance sales processes in many ways, from providing customer insights to automating tasks. Tech companies selling smart home devices can use AI to analyze customer reviews and feedback. How to overcome these challenges, you ask? Try now What is AI in sales?

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Best Sales Blogs: The Ultimate List of 55+ (Recently Updated!)

LeadFuze

Every link has been tested, every post suggested for you to read is recent to 2018. Bloggers are adroit wordsmiths able to paint a powerful picture that actually serves to bring value to our work lives. We all like it when a blogger makes us feel clever like we’ve learned something new, something useful. It is, in many ways, writing out loud.

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CFOs Take More Control: Frugalnomics in Full Effect

The ROI Guy

Over the past 18 months, the survey results indicate that CFOs have assumed significant additional responsibilities for several key groups, including: information technology (43%), human resources (39%), production (38%), customer service (37%), and even marketing / sales (33%). now finds herself at marketing meetings.