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Day 1 Twitter Recap-Sales and Marketing 2.0 Conference

Fill the Funnel

Gerhard Gschwandtner & Aaron Kahlow framed the day by stating the need to have sales and marketing teams working together and then recognizing that the audience is split about 50/50 between sales and marketing for the first time. Mike Belongie, VP Sales, Axonom. Moderato r: Brett Wallace, Vice President, Sales, ZoomInfo.

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The Power of Product Qualified Leads with Tyler Bench {Hey Salespeople Podcast}

SalesLoft

With over 700,000 new Lucidchart registrations a month, Tyler has a big task as Director of Demand Generation. Lucidchart’s PQL approach strategically aligns marketing and sales, essentially changing the customer experience within SaaS while taking competitive advantage of the landscape. We want to talk to sales leaders.

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PODCAST 138: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman

Sales Hacker

Subscribe to the Sales Hacker Podcast. Identifying prospects who are in the market for your solution and providing salespeople like you with the insight to create highly relevant messaging, generate more opportunities, increase deal size, and get into opportunities before your competition with 6sense. We’re on iTunes. And on Stitcher.

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B2B Cold Email Subject Lines: What’s Hot, What’s Not

Zoominfo

Should you be putting more thought into your email subject lines for B2B sales? And while this post centers around sales prospecting, these best practices can be adapted for networking, internship, and general cold email subject lines. ZoomInfo’s sales and marketing teams try to keep subject lines under 50 characters.

B2B 130
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Father’s Day Advice from a Dad and CEO: Your Baby WILL Sleep & Your Outbound Sales Efforts WILL Work

Zoominfo

And you have to do it anyway I think about this idea of “training” a lot when I talk to VPs of Sales and VPs of Marketing who tell me that they are just going to rely on their Rolodexes and their CEOs network because “ cold calling is dead,” and people don’t answer their phones anymore. It was a revelation. Yes, it’s hard. They all do.

Outbound 130
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Father?s Day Advice from a Dad and CEO: Your Baby WILL Sleep & Your Outbound Sales Efforts WILL Work

DiscoverOrg Sales

I think about this idea of “training” a lot when I talk to VPs of Sales and VPs of Marketing who tell me that they are just going to rely on their Rolodexes and their CEOs network because “cold calling is dead,” and people don’t answer their phones anymore. Developing outbound sales takes time and training, too. Yes, it’s hard.

Outbound 120
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

Hiring 130