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How to Bridge the Content Chasm Between Sales and Marketing

Sales Hacker

Bridging the Content Chasm Sales is increasingly using strategic content creation and distribution as part of the sales process – from outbound, to advancing pipeline along, to awareness and education on social platforms. With that responsibility, often there is a need to create content to assist with the sales education process.

Hiring 105
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We Asked 9 Successful Sales Leaders About the Economy

Sales Hacker

It’s been a tough couple of years, Sales Hackers. What do the changing market conditions mean for RevOps and sales? What do the changing market conditions mean for RevOps and sales? VP of Global Inside Sales at Tray.io. Q: How can you know it’s time to take measures against recession, such as pivot toward deal efficiency?

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Building a Sales Enablement Practice: An Interview with Allego’s Mary Charles

Allego

Managing a dispersed sales team is a unique challenge. The secret is modern sales enablement. Today’s winners are mastering virtual selling with an up-to-date approach to content, tools, and knowledge to help their sales teams succeed. But knowing how to pivot to a modern approach isn’t obvious.

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B2B Lead Generation: The Ultimate Guide

Zoominfo

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions. Why Invest in B2B Lead Generation?

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How Inbound Fits Into A Successful ABM Strategy

SBI

This practice of focusing on a smaller, albeit more lucrative, set of best-fit accounts and measuring success based on revenue generated, is quite the pivot from how many B2B marketing teams used to measure success. To get there, you’ll need a smart mix of marketing and sales strategies. Alignment is critical for ABM success.

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The CRM Playbook for Manufacturing Enterprises

SugarCRM

Here’s what we found in our history of collaborating with manufacturing companies: Most manufacturing enterprises struggle with current systems and processes that may help them create sales efficiency and enhance the customer experience. CRM tools can help these enterprises better organize complex supply chains in such cases.

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SalesProCentral

Delicious Sales

Sales (12918). Sales Management (2614). Software (1035). Inside Sales (849). Demand Generation (181). Outside Sales (81). Sales Process (1775). THE SALES HUNTER AUGUST 12, 2013 Is Your Sales Process Slow or Fast? Is your sales process slow or fast? Topics Major Topics.