Appbuddy

OCTOBER 7, 2021

There was a lull during normal sleeping hours, followed by more steady climbing the next day as adoption and acceptance of MPP continued. MPP opt-ins then started climbing strongly, hitting ± 10% by the end of the following week. eBook and complete your research by watching a recording of our recent State of Email Live webinar.

Everest 98

Everest Trends Ideal Customer Profile Webinar Metrics 98

Appbuddy

JULY 12, 2021

With 43% of the email service market share, Google’s announcement is a huge leap forward in the adoption of BIMI and presents a significant opportunity for senders to stand out in the inbox and attract the attention of their recipients. Let’s take a step back to learn more about BIMI and what this announcement means for marketers.

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Google Everest Policies Email Marketing 52

Jonathan Farrington

OCTOBER 27, 2011

Yesterday we announced the first stage of this year’s Top Sales & Marketing Awards – we opened for nominations in the fourteen categories (if you missed that post, please simply scroll down). Charge in, desperate to make an impression, go at everything at once in order to make an impression, and disaster may closely follow.

Everest 35

Everest Guarantee Webinar Metrics Objections 35

Appbuddy

NOVEMBER 16, 2021

When MPP launched, email marketers worried degraded open rate data would make it difficult to follow established email best practices like list hygiene, recency management, and journey automation. This hypothesis would support our following observations. Complaint rates are increasing. Stay tuned for next week’s blog post.

Everest 52

Everest Microsoft Policies Trends 52