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Top 4 Attributes to Look for When Selecting an Email Deliverability Solution

Appbuddy

So, you’re in the market for software to improve your email campaigns. Maybe bad email addresses lurking in your database are weighing you down. Whatever the reason, you’ve realized that your email tech stack needs an upgrade to get the maximum lifetime value out of your database.

Everest 52
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Top 4 Attributes to Look for When Selecting an Email Deliverability Solution

Appbuddy

So, you’re in the market for software to improve your email campaigns. Maybe bad email addresses lurking in your database are weighing you down. Whatever the reason, you’ve realized that your email tech stack needs an upgrade to get the maximum lifetime value out of your database.

Everest 52
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6 Email Campaign Tips to Overcome Gmail’s Promotions Tab

Appbuddy

Gmail introduced tabs to organize emails in someone’s inbox. With the creation of the Promotions Tab, email marketers are wondering, “How do I keep my emails out of it?” However, you can create a better email, so more subscribers will open and act on your messages. (Cue

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Email Accessibility 101: Best Practices for Email Marketers

Appbuddy

Implementing email accessibility sounds like a no-brainer, right? We polled over 250 email marketers to see how far along they were with accessibility initiatives at their organizations. As we can see, it’s a topic that’s front of mind with almost 90 percent of email marketers. This isn’t surprising.

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How to Grapple With Apple

Appbuddy

In other words, this open signal is more degraded than the existing signals from Gmail / Yahoo and effectively devoid of value to a marketer, aside from being a broad indicator that mail was accepted for delivery. . It’s important to understand the difference between MBPs and email clients. How broad is the likely impact?

Everest 98