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Corporate Gift Giving: A Beginner’s Guide

Zoominfo

Your B2B sales reps are working long hours to close last minute deals. Whether you’re in charge of choosing the company gift or just looking for a way to thank your team, corporate gift giving is tricky territory. But, if you’d like to switch it up, be sure you’re operating under the guidance of a documented gifting strategy.

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Corporate Gift Giving: Guidelines for Compliant Policies

Zoominfo

It’s that time of the year again — the holiday season is coming upon us and your B2B sales reps are working longer hours to close last-minute deals. Gifting has long been a marketing strategy, but your company’s community is just as important as your clients and employees. It seems like there’s not enough time in the day.

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Here Are the Best Books to Read Over the Holidays

Alice Heiman

Many leaders take advantage of the holidays in November, December, and January to read the latest books about sales and leadership. Sales Enablement: A Master Framework to Engage, Equip and Empower a World Class Sales Force by Tamara Schenk and Bryon Matthews. Wondering how you can leverage sales enablement to win?

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"New Sales. Simplified." A Must-Read!

Pointclear

Several weeks ago I sat in on the 2015 Virtual Sales Kickoff hosted by S. It was an excellent session overall, but I was particularly blown-away by the first speaker, Mike Weinberg, author of the book published by AMA entitled New Sales. The Essential Handbook for Prospecting and New Business Development. Simplified.:

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Sales Enablement. Sales Enablement. Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey.