SugarCRM

NOVEMBER 12, 2019

We’re living in an exciting time for loyalty marketing. But how exactly does a loyalty program do this for businesses? This article explores three ways loyalty programs can be used as an all-around marketing tool for current customers as well as new leads, too. But first, let’s define a loyalty program.

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SugarCRM

AUGUST 29, 2023

Using Your CRM to Elevate Cross-Selling and Upselling Opportunities Now that we have established the two selling methods, how can you leverage those without bombarding your customers with phone calls and marketing materials and potentially losing them?

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SugarCRM

DECEMBER 9, 2021

Being a successful marketer means keeping an eye on the horizon for the next big thing: the next social media platform, trade show, and new customers. But great marketing involves more than what’s coming down the line — it also means effectively leveraging the people who already stand by your brand and its offerings.

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