The ROI Guy
NOVEMBER 17, 2011
Demand for Interactive White Papers, Diagnostic Assessments, ROI Calculators and TCO Comparison Tools Drives Growth. For 2011 Q3, we are delighted to announce the addition of six important new customers , two major partnership s, and several significant awards during the third quarter of 2011.
The ROI Guy
FEBRUARY 2, 2011
According to the Wall Street Journal report on the study, Finance Chiefs Expand Role, several CFOs confirm the trend, and highlight how proving the ROI on proposals is more important than ever, for example: Terry Lillis, chief financial officer at Principal Financial Group Inc. now finds herself at marketing meetings.
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The ROI Guy
OCTOBER 22, 2010
Tom Pisello: The ROI Guy This blog is dedicated to the strategies and tools used by solution providers to better prove and improve the value of B2B solutions to frugal buyers - using diagnostic assessments, interactive white papers, ROI calculators and TCO comparisons. White Papers are Influence Kings, But Need Persona.
Mindtickle
APRIL 21, 2022
I got my start in journalism and was working for a company called IDG (International Data Group). So I talked a lot with them, and then I also spent this other part of my day with the product designers and engineers, and I applied my journalism skills at it, saying, “Hey, explain to me what you’re working on, what are you doing?”
Sales Hacker
OCTOBER 7, 2021
A people person with extensive C-Level experience in enterprise software, business development and operations. I exited to pursue other interests after Upland Software acquired the company in 2019. . “An entrepreneurial leader and advisor from a technology background. “Always deliver more than expected! Emiley Oster.
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