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20 Blog Posts to Guide Your Event Marketing Strategy

Zoominfo

For today’s blog post, we put together a comprehensive list of the best articles about corporate events and event marketing. We tried to tackle every aspect of event marketing. Keep reading for our favorite event marketing blog posts! Events are a great tool to have in your marketing arsenal. Check them out below!

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The Pipeline ? Mobile Apps for the Mobile Sales Force

The Pipeline

FlightTrack Pro – One of the biggest pain points in a traveling profession is, you guessed it, traveling! It allows you to sync your travel itinerary, and then sends you push notifications about any changes with itinerary – delayed flights, change of gates, etc. Territory Alignment. When Sales Met Marketing.

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The Pipeline ? Work Your Cycle not the Calendar

The Pipeline

I tend to go with the latter, while we may need to mark time for a number of purposes, for sales professionals, and for actual sales, the sales cycle is somewhat indifferent to the artificial rhythms that accompany our travels through the years. Territory Alignment. When Sales Met Marketing. White Paper.

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The Pipeline ? Don't Wait ? Initiate! ? Sales eXchange ? 94

The Pipeline

Becoming the client’s “favourite”, these days being more important than being a value based resource, proactively delivering that value through a proper sale and execution, thus putting the seller in waiting mode based on the buyers’ travels and whims. Territory Alignment. When Sales Met Marketing.

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Top 7 Utopian & Dystopian Shocking Sales Predictions

Tony Hughes

Drones drop off customized white papers and contracts are signed by drone. For sales, there needs to be an acknowledgement that there are different types of sellers – inside salespeople, key account managers, territory salespeople, and other specialties that have unique skill sets.

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The Sales Association: Cold Calling Lives

The Sales Association

Just because someone downloads a white paper or attends a Webinar doesnt mean they are even remotely interested in doing a sales call. Much of the territory is sparsely populated with businesses far apart from each other. When they say yes, then ask, "I was pointed in your direction as the head of marketing, is that right?"

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The Pipeline ? POGO POWER

The Pipeline

I kept music as my hobby and travelled the world fixing factories. In writing, I am constantly busy with The Rock’n’Roll Business Blog – I have a backlog of books to release – one lengthy tome on innovation, a follow up micro book ‘Hard Rock Marketing’ and a possible book of ‘business poetry’. Territory Alignment. White Paper.

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