6 Ways to Generate Urgency in B2B Sales
Janek Performance Group
AUGUST 23, 2023
Eventually, customers must acknowledge the issue will not fix itself. It was instrumental in Kahneman winning the 2002 Nobel Prize in Economics. Testimonials from satisfied customers are a powerful motivator. Benefits are what the customer receives. What happens if you do not solve this problem now? Most are in no hurry.
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