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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Brands that market directly to consumers recognize YouTube as a powerful tool. But can B2B marketers use YouTube to the same effect? Build your channel.

B2B 217
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The Beginner’s Guide to YouTube for B2B Marketing

Zoominfo

Since its inception in 2005, YouTube has become more than just the most popular video-sharing platform– it’s one of the most popular websites on the internet, period. Brands that market directly to consumers recognize YouTube as a powerful tool. But can B2B marketers use YouTube to the same effect? Build your channel.

B2B 100
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The B2B Marketer’s Ultimate Guide to Reddit

Zoominfo

Since Reddit’s creation in 2005, the platform has earned its title as the “frontpage of the Internet.” Considering this expansive reach, it only makes sense for marketers to wonder how they can use Reddit to their advantage. In a recent blog post, we offered some tips on using Reddit to conduct market research. r/marketing. /r/advertising.

B2B 157
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PODCAST 150: Driving Sales Home: Tips From an Auto Dealership with Michelle Benfer

Sales Hacker

What has changed in sales leadership since 2005 [8:43]. Now for some other great sales ideas in my conversation with Michelle Benfer. What has changed in sales leadership since 2005 [8:43]. They have the most immediate pulse to the market and to their buyers and what’s working and what’s not working.

Hubspot 59
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Tom Pisello: The ROI Guy: Social Media ROI a Requirement for 2011

The ROI Guy

Rising dramatically for 2011 is the quantification of conversion and revenue as a result of social media efforts. The majority of CMOs still don’t know what the ROI is of their social media efforts, with the majority of respondents indicating that they were not getting an ROI or did not know the ROI from various campaigns and channels.

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PODCAST 139: The Science of Becoming a Better Sales Leader with Luke Rogers

Sales Hacker Training

If you missed episode 137, check it out here: From Marketer to CEO: The Power of Brand as a Growth Amplifier with Jake Sorofman. It’s all about understanding when people are in market versus in funnel. Now, without further ado, let’s listen in on my conversation with Luke Rogers. We’re on iTunes. And on Stitcher.

Hiring 119
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world. A Vietnamese immigrant, dedicated mother, and seasoned technology executive, Hang Black has an extensive background in engineering, marketing, sales, and entrepreneurship.

Hiring 130