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How to Influence the C-Suite

Janek Performance Group

That ignited my life-long interest in influence and how decision-makers view sales professionals. ” My take: CEOs and decision-makers are focused on specific outcomes for their company. Executives are inherently narrowly focused because they have both a responsibility and financial incentive.

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How To Connect And Engage With C-Level Executives

InsideSales.com

Most C-Level Decision Makers Prefer Referrals. Why are so many calls made and emails sent that don’t even attempt to connect with the absolute highest decision-maker ? During an earnings call on February 24th, 2016, Salesforce CEO Marc Benioff credited their success to their ability to target the CEO. Get Social.

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Why You’re Not Closing Sales (and How to Fix It)

MarketJoy

So, they focus their efforts on finding prospects who are decision-makers and who have the power to say “yes” to what they have to offer to these businesses. 5 Steps to Simplify Your Sales Incentive Plan. They know that sales is a prospecting game; not numbers game. You’re not Leveraging the Power of Collaborative Words.

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[Part 3] Execute on Account-based Marketing: Value Selling to Stakeholders at Key Accounts

LeveragePoint

Account-specific Value Propositions can and should become a Business Case to Buy for decision-makers in the account. But B2B buying decisions are usually a political process based on input from a number of individual stakeholders within the account. Addressing a target account as a whole with relevant content is essential.

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The ultimate sales guide to setting and discussing pricing

OnePageCRM

But they used a different incentive… Alternative currencies. Your sales process should already have established how the prospect buys (their stakeholders, decision-makers, buying cycle) and determined that they’re a good fit for your product. Same with Dropbox. What to do if a prospect asks for a discount. Dynamic pricing.

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Pricing Strategies for Your Product or Service [Ultimate guide]

OnePageCRM

But they used a different incentive… Alternative currencies. Your sales process should already have established how the prospect buys (their stakeholders, decision-makers, buying cycle) and determined that they’re a good fit for your product. Same with Dropbox. What to do if a prospect asks for a discount. Dynamic pricing.