Sales and Marketing Management

FEBRUARY 8, 2021

Indeed, in a February 2020 poll by McKinsey, 43% of business leaders reported existing skill gaps, 87% predicted further skills gaps within the next five years and 56% plan to use reskilling programs to plug these gaps. Our own experience indicates mature B2B manufacturing, industrial, construction and engineering companies usually allow 0.5

Marketing 120

Marketing B2C Account Based Marketing B2B 120

Hubspot Sales

JULY 14, 2020

Over the past decade, the rise of social media and the emerging field of influencer marketing has turned how companies advertise and sell their products upside down. Between 2014 and 2019, the increase in influencer marketing spend mirrored the decrease in print advertising spend. At the start of 2020, there were over 3.8

Influencer 87

Influencer Industry Hiring Social Media 87

Cience

FEBRUARY 21, 2020

If you’ve ever been a receiver of a poorly-constructed and low-personalized cold email, then you have witnessed a sender lose an opportunity to work with you. 2020 vs. Cold Emails. 2020 vs. Cold Emails. Outbound strategies in 2019 are all about human-to-human interactions and 2020 won’t be different. Table of Contents.

Campaigns 79

Campaigns Ideal Customer Profile B2B Top of Funnel 79

Sales Hacker

OCTOBER 7, 2021

Bring your feelings, gut instinct, experience, and constructive emotion into the boardroom and sit at the table. If you do something constructive with your doubt, and use it to advance yourself, it can be an asset. Prior to joining Primary in early 2020, Cassie spent 15 years as a tech operator. Heck, stand at the head of it.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

LeadFuze

SEPTEMBER 30, 2021

Mailchimp analyzed billions of emails distributed through their system and determined the overall cold email statistics such as open rates, soft bounces, click rates, and hard bounces for each industry. Architecture and Construction. Construction. Marketing and Advertising. Agriculture and Food Services. Arts and Artists.

Campaigns 52

Campaigns Construction Face-to-face Telecommunications 52