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GTM in Germany: How to Create an Effective, Compliant Strategy

Zoominfo

The rules around telemarketing in a B2B context are more relaxed, making telemarketing a viable go-to-market channel in Germany. Other market participants” refers to any person or entity that is not acting as a consumer — in other words, B2B telemarketing can be acceptable.

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Don’t Miss This Event: The Gatekeeper Died

No More Cold Calling

Emails, articles, news flashes, blasts, webinars, podcasts…they make my blood boil. They know it’s a pesky telemarketer calling. You might also get so-called leads from your website, special offers, email campaigns, direct mail, trade shows, advertising, and conferences. Of course you would. So why is your outreach still cold?

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4 Ways to Get Past the Gatekeeper (No Tricks Required)

No More Cold Calling

Emails, articles, news flashes, blasts, webinars, podcasts…they make my blood boil. They know it’s a pesky telemarketer calling. You might also get so-called leads from your website, special offers, email campaigns, direct mail, trade shows, advertising, and conferences. Of course you would. Why would they? Still cold!

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6 Inbound Marketing Strategies for Technology Companies in 2021 (and Beyond)

Pipeliner

Compared to outbound marketing, which relies on activities such as cold calling, telemarketing, purchasing email lists, door-to-door visits, and advertising, inbound marketing is less intrusive. Now that you understand why you need more long-form articles on your site, it’s time to search for relevant topics for your content.

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25 Ways to Build Your Prospecting List By C.J. Hayden

Sales Training Advice

Use advertising directories. Services like InfoUSA or Dun and Bradstreet can provide you with targeted consumer or business lists for direct mail or telemarketing. Write letters to the editor, guest editorials, or articles aimed at your niche. Publish articles online. Here are 25 ideas. In Your Office.

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Inbound or outbound sales—which one should you focus on?

Close.io

With inbound, the prospect does the searching, the reading of an article, the attending of a webinar, or the scheduling of a free consultation call. With outbound, it’s the salesperson cold calling , cold emailing, or even cold texting the prospect, and the company putting up advertisements or posting on social media.