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Prospects Are Sending Purchase Intent Signals—Are Your Resources Properly Aligned?

SBI Growth

You are already doing Market Segmentation, which is a great start, but how do you rank accounts within your segments to find the best opportunities? Arriving at a list of target accounts is a multi-step process based on ideal fit,

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TSE 1350: How Recognizing Intent Signals Can Help Overcome Objections

Sales Evangelist

How Recognizing Intent Signals Can Help Overcome Objections Objections are common in sales but many struggle with knowing how to overcome them well. Today’s guest will talk about recognizing intent signals as a tool to overcome objections. The intent is an interest in either you, your competitors, or your industry.

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AI, Automation, Intent: The State of Account-Based Marketing in 2023

Zoominfo

The difference-maker is looking beyond the firmographic data that describes an ideal prospect, and leaning into tell-tale buying signals: website visits, intent topics, job changes, new funding round alerts, and executive changes. You cannot waste precious ad dollars on accounts that aren’t going to respond or convert anytime soon.

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4 Events You Could Have Predicted with ZoomInfo Intent Data

Zoominfo

Unlock Insights with ZoomInfo Intent Whether you work in cybersecurity, law, PR, HR or finance, ZoomInfo has valuable intent data that can help your company go to market more effectively. Armed with our intent signals, you can reach out to prospects right when they need you — and before your competitors.

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Intent Signal Data 101

Intent signal data can help. But there are many intent signal data options and many confusing terms used to describe them. That means B2B marketers miss out on 85% of a buyer’s journey! How can B2B marketers reach active buyers sooner in the sales cycle and influence their purchase decisions?

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How To Pinpoint B2B Customer Pain Points

Zoominfo

I know, it seems crazy in this day and age of automation and intent signals (which can also give you a good idea of what people are searching for and the questions they’re asking), but engaging in conversation and connecting with people is the key to understanding what they actually want. Use Intent Signals.

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Demystifying Buyer Intent Data: 3 Tiers of Actionable Insights

Zoominfo

We’ve found through internal research — and validated with sellers and marketers — that champions moving to new companies are among the very best intent signals. They leverage intent signals, enabling your team to reach out to the most promising companies and individuals. The best intent data powers the best GTM teams.

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Contact vs. Company Intent Signal Data

Contact-level intent leads can be acted on immediately to reach active buyers, while company-level leads improve outcomes for account-based marketing and other programs. Intent signal data is a great way to up your marketing game. To learn more about it, get the infographic!

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Aggregage Intent Signal Service

Aggregage Intent Signal Service allows you to reach more active buyers sooner! View companies and titles signaling intent. Download the Aggregage Intent Signal Service overview to learn more. Get leads for specific in-market buyers. Influence active buyers earlier in their journey.

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How to Leverage Intent Data for Better Outcomes

Speaker: Susan Spencer, Principal of Spencer Communications

Intent signal data can go a long way toward shortening sales cycles and closing more deals. The challenge is deciding which is the best type of intent data to help your company meet its sales and marketing goals.