HeavyHitter Sales

APRIL 7, 2013

Over the past year I’ve had the opportunity to interview several hundred business-to-business salespeople about how they win-over prospective clients and the circumstances when they lose. They’ll conduct lengthy product evaluations and talk to existing users of the products to ensure they work as advertised.

Study 146

Study B2B Penetration Lead Rank 146

Partners in Excellence

FEBRUARY 28, 2024

This attitude was based on the admittedly few experiences I had at the time with “B2B” type sales. My main tasks were to prepare “marketing collaterals” with the help of our advertising department, and provide training and support to our seller and the computer hardware sellers. I excluded though to become a seller.

Lead Rank 113

Lead Rank Lead Scoring Ideal Customer Profile Customer 113

SugarCRM

DECEMBER 29, 2015

While 53% of B2B Fortune 500 companies use marketing automation, only about 4% of businesses in the U.S. Marketing automation is built to do most of your heavy lifting by engaging new visitors and prospects in a meaningful way automatically, even while you’re sleeping or on holiday.

Software 20

Software Software Outsourcing Services Marketing 20

SugarCRM

DECEMBER 29, 2015

While 53% of B2B Fortune 500 companies use marketing automation, only about 4% of businesses in the U.S. Marketing automation is built to do most of your heavy lifting by engaging new visitors and prospects in a meaningful way automatically, even while you’re sleeping or on holiday.

Software 20

Software Software Outsourcing Services Marketing 20

Hubspot Sales

JULY 17, 2023

Tinuiti , an advertising and public relations company, faced challenges with a manual sales process and limited analytics. The team then discovered that 75% of prospects visiting their website preferred phone calls over web submissions. Automated alerts for inside salespeople about a prospective customer and beyond. The result?

Forecasting 75

Forecasting Hiring Hubspot Analytics 75

Crunchbase

AUGUST 19, 2021

The company doubled down on supporting the brands that sell products on its platform, investing more in cooperative advertising. A study conducted by Revenuegrid analyzed data from 500 B2B companies and revealed that 84 percent of sales reps missed their Q2 2020 quotas. In July, Amazon announced that year-over-year profits had doubled.

Marketing 105

Marketing Telecommunications Pivotal Study 105

Cience

JANUARY 6, 2020

For example, Data Enrichment can be listed as Research & Analytics, B2B Email List/ Database Scrubbing, email verification. B2B lead generation is a conjunction point of buying and sales processes. They exist simultaneously and in parallel, but it’s B2B lead gen that joins them together. They are buyer-centric.

Lead Generation 89

Lead Generation Outsourcing Services Paid Content Lead Rank 89