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How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot Sales

Every company has its eyes on its bottom line and, in turn, is mindful of its profit margin — the most definitive metric of how successful your sales efforts are, relative to your expenses. Find gaps in your sales process where a disproportionate number of prospects fall off. Advertising: 0.34%. Air Transport: -25.03%.

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Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

As a sales professional, you’re sending emails all day, every day. Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. Marketing and Advertising: 25%. What is the average email open rate for marketing and advertising companies?

Industry 138
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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Women in sales often have a polarizing experience. In the Sales Hacker video series Aha Moments , I asked 10 women: “What is one ‘aha moment’ you’ve had in your sales career?”. The conversations that followed were so authentic and encouraging that we decided to expand this conversation to other badass women in the sales world.

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6 Cold Email Statistics that’s Essential For Every Business

LeadFuze

Marketing and Advertising. Pharmaceuticals. Travel and Transportation. Remember that, just as with cold calling, your receivers never wanted to be contacted; therefore, you must persuade them that your marketing and sales emails are worthwhile. Success in sales is a numbers game, just like everything else.