Analytics Marketing Smart Company Software 
Sales and Marketing Management
JUNE 1, 2018
Managers of sales and marketing teams are charged with coaching up individual team members, enhancing their skill sets and improving overall team performance. Do you need to develop or sharpen your team’s analytics skills? Get them proficient with more marketing technologies? But where to begin? Stories get a revival.
Pointclear
FEBRUARY 2, 2011
As an editor and marketer, I spend a lot of time thinking about the “how to”—in other words, how to translate the best and more interesting marketing ideas into truly actionable steps for organizations looking to grow their business. In other words: B2B marketers + social = lots of room for improvement.
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Cincom Smart Selling
JANUARY 27, 2015
Smart companies don’t have software initiatives; they have business initiatives that drive software purchases. Workflow, dashboards, reporting, analytics … if you piecemeal IT solutions, you’ll eventually replicate many of these functions. It also has a marketing module to help dealer offices.
Sales Hacker
NOVEMBER 21, 2019
Marketers have been much quicker to jump on the tech-adoption bandwagon. For instance, marketing language software — powered by machine learning — helped JPMorgan Chase increase headline clicks by as much as 450%. Sales and marketing have always had different ways of approaching the same problems.
Cincom Smart Selling
MAY 8, 2024
Smart companies research target audiences thoroughly in order to tailor messaging: Develop specific persona profiles exploring both demographics and psychographics of ideal customers Identify optimal communication channels—email, web, mobile, etc. Click here to read our blog, What is Customer Communication Management Software?
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