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3 Not-So-Obvious Shifts You MUST Make to Sell in Uncertain Times

Sales Hacker

When the market is on an upswing, our customers and prospects may be focused on a whole host of things. We’re all human beings experiencing the same things in our personal lives — but these are the exact same priorities our prospects and customers are experiencing. Don’t just give discounts like you’re giving to a charity.

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How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot Sales

Find gaps in your sales process where a disproportionate number of prospects fall off. Paying invoices as early as possible for potential discounts from vendors. If prospects are willing to pay more for your product or service, your profit margin on each sale will expand — that's pretty straightforward. Apparel: -3.94%.

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TSE 1109: Leading With Your Flaws

Sales Evangelist

Todd was in New York when his VP of sales called him to say the company had an inbound lead from an apparel brand that wanted to initiate an evaluation. Every time they led with their flaws, it completely disarmed their prospects. Truthfully, the era of hiding your flaws from your prospects is over.

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Critical Elements to Effective Social Selling on LinkedIn

Adaptive Business Services

One day, it’s electronics, another it’s apparel. We have a great discount on premium fragrance, JUST FOR YOU.” Or, you can add to a personal touch that builds a one-to-one BOND based on prior knowledge you have researched about this prospect. Check out what the prospects are looking for. This one is a bit smarter.

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Five Reasons You May Not Be Spending Enough on Content Marketing

The ROI Guy

In the B2C space, the Internet has dramatically impacted how books, apparel, electronics, music, cars and other goods are bought and sold. And this is but one of several traditional and on-line channels that are proactively providing information on a daily basis to prospects.