Sales and Marketing Management

FEBRUARY 22, 2021

Here are lessons from two of our key programs last year that we plan to incorporate into our 2021 demand generation strategy: Revamped Webinars. Our company, like others, canceled plans to participate in near-term trade shows only to learn that all 2020 events were soon to be canceled as well.

Webinar Metrics 177

Webinar Metrics Lead Rank Marketing Qualified Lead Cancellation 177

The Pipeline

APRIL 27, 2011

In today’s video, I go into detail about leaving effective voice mails, how to leverage them and make them a core part of you campaign to win specific buyers. Click here to cancel reply. Demand Generation. Territory Alignment. Sales Skills , sell better , Tibor Shanto , Video , Voice mail. Add a Comment.

Pipeline 223

Pipeline Cold Calling Compensation Hiring 223

The Pipeline

MARCH 26, 2011

From content creation, to repurposing content, to fully understanding the difference between just executing a drip campaign, to complete nurturing. Click here to cancel reply. Demand Generation. Territory Alignment. Trigger Events. Md Sayeed Arif Pasha. Anthony Iannarino. Md Sayeed Arif Pasha. Add a Comment.

Lead Nurturing 218

Lead Nurturing Sales Qualified Lead B2B Pipeline 218

The Pipeline

APRIL 1, 2011

Take the Long View - See it as a Campaign: Accept that it is going to take multiple messages to get a call back. So plan to make it a campaign. I like the idea of making a campaign out of it. Click here to cancel reply. Demand Generation. Territory Alignment. Just don’t ramble. Reply to this comment.

Pipeline 223

Pipeline Twitter Call-back Cold Calling 223

The Pipeline

JUNE 3, 2011

Get it right, and each of your campaigns can deliver you fresh sales opportunities within days, and sometimes even minutes. Click here to cancel reply. Demand Generation. Territory Alignment. Go ahead, do it, its good for you and your sales! click here now! Steven Sprenger. Paul Butterfield. Paul Butterfield.

Pipeline 286

Pipeline Prospecting Twitter B2B 286

The Pipeline

JUNE 17, 2011

I am totally aghast at companies that think that their social media campaign is going to be the answer to ALL of their sales issues. Click here to cancel reply. Demand Generation. Territory Alignment. This post has 2 comments. Adrian Miller. June 17th, 2011. WhenSaleMetMarketing. Salesleaders. Trigger Events.

Pipeline 240

Pipeline Cold Calling Twitter Social Media 240

The Pipeline

MAY 13, 2011

Create campaigns for the sales team that, rather than offering “once-in-a-lifetime” discounts or “check-in,” instead offer a report with valuable data. He focuses on b2b sales marketing across the entire funnel from demand generation to overall marketing to sales process and organization. Click here to cancel reply.

Report 244

Report Pipeline Top of Funnel Webinar Metrics 244