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Choosing the Right Marketing Automation Platform

SugarCRM

Marketing automation (MA) can help any business streamline the marketing process, and you must consider it if you want to stay competitive. Simply said, marketing automation means automating customer-facing processes, tracking their interactions, and providing records of customer information and status. .

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5 Practical Tips for Using Sugar Market

SugarCRM

To generate leads, convert them into customers, and maintains strong customer relationships, leading enterprises automate this process using powerful marketing automation software, such as Sugar Market. About half of all companies automate their marketing in one way or another. Capture Leads with Automated Marketing Campaigns.

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17 LinkedIn Sales Navigator Secrets All the Best Prospectors Know

Hubspot Sales

LinkedIn Sales Navigator is a fantastic resource. Whether you’re new to Sales Navigator or a veteran of the tool, these tips will help you take your social selling game to the next level. Professional, Team, and Enterprise Sales Navigator users can send up to 20, 30, and 50 InMail messages per month, respectively.

LinkedIn 145
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Sales Automation: 210+ Tools to Turbocharge Your Sales Process

Sales Hacker

We’ve been compiling this sales automation tools list for a while, trying to figure out the best way to get the information out there. There are a number of existing resources available on sales automation, but they don’t offer use cases and examples of how to put the tools to action. What Is Sales Automation?

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Alinean's record 2009 Performance and 2010 Hiring Plans

The ROI Guy

2009 additions include Thomson Reuters, Juniper Networks, NetApp, OpenText, SonicWall, Western Blue, ProActive Services, Verdiem, NetScout Systems, BlueArc, Telus Communications, Infor Corporation, SolidWorks, and InMage. IDC markets, sells and authors their tools with the Alinean EnterpriseROIâ„¢ platform.

Hiring 40
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Executive Interview: Peter Murphy, Global VP of Platform Sales, @MRP_Prelytix

SBI

PETER: Enterprise B2B sales is a complex process of which the buying experience is one very important attribute to closely understand. The problem here is structural, B2B marketers continue to hold onto strategies of the past, around industry segments, and channel-specific domain expertise. Don’t be distracted by this.

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Creating Seamless CX Throughout Your Business Technology

SugarCRM

Fortunately, SugarCRM provides a series of solutions that allows your company to deliver on CX throughout the customer’s journey from marketing to sales and service. That mission is supported by three major components of the Sugar platform: Market, Sell and Serve. Sugar Market: A Customer-Centric Approach to Marketing.

Infor 26