Pointclear

MAY 10, 2012

” Convergence: Technology, CRM & Social Media. On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. Often their own salaries and their bonuses are tied to revenue and increases in pipeline channel.”

CRM 178

CRM Sales Qualified Lead Marketing Social Media 178

LinkedFusion

AUGUST 27, 2023

Customer relationship management (CRM) software or a marketing automation platform like Eloqua, Marketo, or Pardot are frequently used by programmatic account-based marketing teams. Launch a multi-channel strategy. What more programmes can I incorporate into my current strategy?

Account Based Marketing 52

Account Based Marketing Account Scale Ideal Customer Profile 52

Pointclear

MAY 10, 2012

” Convergence: Technology, CRM & Social Media. On the marketing side, companies like Eloqua, Marketo, Pardot, Silverpop and HubSpot are adding features that are nudging them closer to the sales side. Often their own salaries and their bonuses are tied to revenue and increases in pipeline channel.”

CRM 133

CRM Sales Qualified Lead Marketing Social Media 133

The ROI Guy

AUGUST 27, 2018

And when value specialist, sales reps and channel partners use your Alinean Value Selling Tools in customer workshops and engagements, key profile and discovery data are collected, solution recommendations gathered and assessment results captured.

Ideal Customer Profile 55

Ideal Customer Profile Tools Eloqua Customer 55

Apptivo

MAY 12, 2022

Highly data-driven online marketing requires a great deal of expertise in collecting leads and interpreting data from various channels, segmenting the audience and pinpointing the right means of communicating for each of those different segments of audience, and coming up with the right marketing communication that attracts the customers.

Marketing 52

Marketing Top of Funnel Social Media Campaigns 52

The ROI Guy

MARCH 6, 2017

Sales reps and channel partners will resist using a complex business case / ROI tool with customers. CRM systems such as Salesforce. We see more companies integrating value selling tools into the CRM workflow, rather than it residing stand alone, as yet another tool.

Lead Rank 45

Lead Rank Lead Scoring ROI Microsoft 45

Tenfold

SEPTEMBER 19, 2017

In the case of Eloqua, a software company, their average sales cycle has decreased by 20 days, with 25 percent more leads that convert to opportunities. Many sales executives who would never go without a common sales methodology or CRM system have yet to establish a common social selling methodology and set of tools.

Social Selling 71

Social Selling Enterprise Enterprise Social Media 71