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27 Top Books for CEOs and Entrepreneurs

Hubspot Sales

You’ve got to have a firm handle on the market and your product -- while inspiring employees and influencing stakeholders. Start your education now and your business and employees will thank you later. 7) “ Let My People Go Surfing: The Education of a Reluctant Businessman ” by Yvon Chouinard. Sound like a tall order?

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Sales Hacker Recommends: 97 Best Sales Books for Peak Performance (2020 Update)

Sales Hacker

The Sketchnote Handbook. 80/20 Sales and Marketing. Shanks has trained and advised 100’s of companies on SPEAR Selling to increase sales pipeline in all types of sales functions (inside sales, field sales, customer success, channel sales). This one spoke to my Sales/marketing/business owner soul,” said Amy Volas.

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How to Prevent Phishing and Avoid Cyber Attacks

Zoominfo

Phishers—or the people who carry out phishing scams—rely on a number of channels to execute their attacks. These steps are as follows: Education. But, in all seriousness, education is important. It also means providing the appropriate training, handbooks, and outlets to report attempts or breaches. How does phishing work?

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A Day in the Life of an Effective Sales Compensation Manager

The Spiff Blog

This continuous monitoring of industry news, financial reporting, and market analysis enables them to recognize when aspects of their commission plans have become antiquated or need refinement. Key Challenge: The sales comp manager often finds him or herself caught between the results of their analysis and the priorities of the business.

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Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey

SBI

Seismic , the market leader for sales enablement platforms, today announced the acquisition of Percolate, a leading marketing campaign orchestration and content management platform. Seismic Acquires Percolate to Create Exceptional Content Experiences at Every Point in the Customer Journey. Doug Winter, Seismic co-founder and CEO.