Channels Gatekeeper Inside Sales Marketing 
Sales and Marketing Management
MARCH 26, 2018
Despite the plethora of martech and sales enablement technologies now on the market, most sales teams are still performing at sub-optimal levels. With all these new tools making a salesperson’s job easier, there’s no excuse for your sales team not to excel. Author: Peter Gillett, CEO and founder, Zuant.
No More Cold Calling
JANUARY 24, 2019
In fact, that’s why many buyers shy away from gated marketing content.). You call a lead that marketing has “qualified.” The key to qualified lead generation is being a welcome call, and for busy executives and their gatekeepers , cold calls are definitely not welcome. Source: Sales Benchmark Index ). Still chilly.).
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Cience
JULY 9, 2020
If you’ve worked in marketing or sales over the past decade then you’ve most likely heard it said: “Cold calling is dead.” Gatekeeper. How to Handle Objections In Sales Calls. Cold Calling Tips From Sales Pros. In the new decade, a multichannel outbound strategy is a golden ticket to success in sales.
Close.io
DECEMBER 3, 2019
Whether you’re a sales professional that likes reading or doesn’t, you’ll find fresh frameworks and tons of insights in the book. Who should read this : Inside sales reps will find a lot of high-value advice for smarter cold calling and actionable techniques for tackling specific sales challenges.
Hubspot Sales
AUGUST 21, 2023
To have a successful product launch, you need to craft a thoughtful, actionable, effective go-to-market (GTM) strategy framework. Without proper planning, it’s impossible to know if you’re chasing the wrong audience, are too early or too late to a given market, or targeting a market that's too saturated with similar solutions.
Tony Hughes
FEBRUARY 22, 2018
Where I'm going with this is that Trigger Event selling is a science irrespective of technological channel. LinkedIn Sales Navigator is like the most advanced cell phone in the world. Think of Twitter as the spokes, the amplification that used to be encapsulated as Direct Response Marketing or e-mail blasts. It's Google Glass.
Tony Hughes
MARCH 13, 2018
Just reading Jonathan Farrington's statistic that, 'the average quota attainment in B2B sales is below 60%,' prompts me to lay out a blueprint on how to fix it. These 25 solutions form the bedrock to proven sustainable results with advanced social selling injected as a force multiplier: Move from push to pull marketing.
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