Remove Conversion Remove Decision Maker Remove Health Care Remove Influencer
article thumbnail

Medical device sales – the sales process is changing

Sales Training Connection

However, all isn’t rosy; the medical device industry faces several issues – pricing concerns, health care reform, reimbursement pressures, and increasingly regulations. Changing decision-makers – Although once often the sole decision-maker, the power of physicians is eroding. Rise of new influencers.

article thumbnail

Getting MedTech Sales Strategy Right – A FREE Sales Momentum White Paper

Sales Training Connection

Shifting decision-makers, rising number of new influencers, pricing pressures, increasing consolidation, and consumerizing healthcare will require MedTech salespeople to redefine their sales strategies to continue growing the business. While the MedTech industry is positioned to grow in the coming years, all is not rosy.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Inside Sales Power Tip 100 – Personalize

Score More Sales

I get a lot of these calls and messages from eager sales reps every week, and I can tell you that there is one thing overall that shuts a conversation down quicker than anything else for me. That can cause a good conversation to happen, if it seems that what they do ties in with what we do in some manner.

article thumbnail

Seven fundamentals for selling to physicians

Sales Training Connection

There are multiple decision makers in the practice. As a result, even if a key decision maker has a strong preference, their colleagues will likely be strong influencers in any decision. If you found this post helpful, you might want to join the conversation and subscribe to the Sales Training Connection.

article thumbnail

Medical device sales – translating clinical value into economic value

Sales Training Connection

This means that people, other than physicians, increasingly are become pivotal players in the decision-making process. So medical device sales people are calling on new decision-makers and influencers who have different purchasing criteria. And physicians? ©2012 Sales Horizons, LLC.

article thumbnail

Five best practices for networking in b2b sales – A STC Classic

Sales Training Connection

In major accounts many players are involved in the decision. A few are key decision makers. Others are influencers. The buying processes in many companies are going through significant changes – and in some industries, like health care, the changes are transformational. Remember it’s a Network.

article thumbnail

Five best practices for networking in b2b sales

Sales Training Connection

In major accounts many players are involved in the decision. A few are key decision makers. Others are influencers. The buying processes in many companies are going through significant changes – and in some industries, like health care, the changes are transformational. Remember it’s a Network.