How to Sell to Decision-Makers & Influencers, According to Sales Leaders
Hubspot Sales
APRIL 2, 2021
Some are influencers that speak to the decision-makers and convince them to go in either direction, while others hold the final say on decisions. The gatekeeper is usually an executive assistant or associate of the decision-maker. The Influencer. Identifying Sales Leads. The Gatekeeper.
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