How to Enable Sales Reps to Win Over the C-Suite
Sales and Marketing Management
SEPTEMBER 10, 2017
Author: Jim Ninivaggi, Senior Vice President of Business Development, Brainshark Nothing strikes more fear into sales reps than C-level pitches. I can remember countless times when sales reps approached me with that “deer-in-the headlights” look on their faces, seeking my advice. Who can blame them? C-level pitches are nerve rattling and require a different approach, preparation and mindset.
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