Nutshell

JANUARY 30, 2020

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. We’ve got your back, marketers! Newsletters are near the top of the marketing funnel. Skip Ahead: Newsletter distribution.

Top of Funnel 155

Top of Funnel CRM Webinar Metrics Marketing 155

Showpad

NOVEMBER 24, 2020

Regardless of the current circumstances — market dip, natural disaster, public health crisis, high turnover, etc. W : Areas in which your competitors outperform you, like stronger branding, greater market penetration or sustainable financials. O : Emerging markets to target, services to offer or value-adds to feature in the future.

Lead Rank 52

Lead Rank Lead Scoring How To GoldMine 52

Zoominfo

OCTOBER 18, 2018

Check out this great example from Hubspot : Hubspot keeps their product pages clean and simple with a nice balance of images, videos, a single call-to-action and just a few strategic lines of concise text. This requires some sort of incentive. In this instance, the incentive must be the value of your product.

B2B 203

B2B Case Study Ideal Customer Profile GoldMine 203

LeadFuze

JULY 5, 2023

Understanding how to motivate your sales team is crucial for any business aiming to increase market share and achieve its sales goals. We’ll also explore how Sales Performance Incentive Funds (SPIFs) play a role in motivating teams. Go the extra mile and offer incentives for those who go above and beyond.

Motivation 52

Motivation Strategy Incentives Incentive 52

LeadFuze

APRIL 21, 2021

If you’re looking to grow your customer base, you must know what companies are in the market for your product or service. It can be a goldmine of potential leads if done correctly. For example, it may have company values or mission statements. Grow your target customers’ list. Find contact information.

Company 52

Company Lead Rank Lead Scoring Social Media 52