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A Guide to Building a Referral Network for Your SMB

Act!

Wouldn’t it be great if there were a way to identify your ideal clients and grow your client base without exhausting your marketing budget? A strong referral network helps fill your sales pipeline with high-quality leads in your target market who are interested in purchasing from you. It’s also known as a reciprocal referral network.

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7 Creative Ways to Bring in More Sales Online

Pipeliner

To tap into this goldmine, actively collect and display feedback across your platform. Analyze your customer base and market research to identify common characteristics and behaviors. Highlight these promotions across all your marketing channels. Use this data to build detailed buyer personas, representing your ideal customers.

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All the things marketers can (and should) be doing with a CRM

Nutshell

Although typically perceived as software for salespeople, CRMs are the secret sauce behind most successful marketing initiatives. A CRM is an integral piece of software for marketers and salespeople. We’ve got your back, marketers! Newsletters are near the top of the marketing funnel. Skip Ahead: Newsletter distribution.

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Google Ads Leads vs Website Traffic: Boosting Success

LeadFuze

Whether you’re a digital marketing specialist, an eCommerce business owner, or simply someone looking to grow their online presence, the debate between Google Ads leads vs website traffic is likely on your radar. The question remains: should you focus more on generating leads through Google Ads or driving organic website traffic?

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How to Accelerate Sales in the midst of Uncertainty

Showpad

Regardless of the current circumstances — market dip, natural disaster, public health crisis, high turnover, etc. W : Areas in which your competitors outperform you, like stronger branding, greater market penetration or sustainable financials. O : Emerging markets to target, services to offer or value-adds to feature in the future.

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How to Motivate Your Sales Team: Strategies and Techniques

LeadFuze

Understanding how to motivate your sales team is crucial for any business aiming to increase market share and achieve its sales goals. We’ll also explore how Sales Performance Incentive Funds (SPIFs) play a role in motivating teams. Go the extra mile and offer incentives for those who go above and beyond.

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6 Steps for More Compelling B2B Product Pages

Zoominfo

This requires some sort of incentive. In this instance, the incentive must be the value of your product. Although it was originally written from a sales perspective it contains a goldmine of valuable tips to establish product value: 4 Foolproof Ways to Beat Price Objections. Marketing Landing Pages: A Beginner’s Guide.

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