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PowerViews with Craig Rosenberg: Growth Hacks & Consumerized B2B Software

Pointclear

Craig specializes in lead generation, lead qualification, and B2B marketing and sales. 2012 Trends: Social Marketing Gaining Real Traction & Growth Hacks. Click to start video at this point — Asked about what has or hasn’t surprised him in marketing and sales this year, Craig says he’s seen some great developments.

Software 187
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The Pipeline ? Sales And Marketing Alignment In Terms Of Lead.

The Pipeline

RTV - High Execution TV Archive Select Month March 2012. February 2012. January 2012. Sales and marketing lead generation tools follow this suit. It’s usually marketing’s job to create campaigns and messaging, and set social media and web strategy. Your email address will not be shared. December 2011.

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How To Connect And Engage With C-Level Executives

InsideSales.com

A 2012 Harvard Business Review article reported a survey finding that more than 90% of C-level executives said they ‘never’ respond to cold calls or e-mail blasts. “I think it’s really unusual, and that’s why we’re really selling more enterprise software than Oracle or SAP.” Get Social. Absolutely.

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SalesProCentral

Delicious Sales

Sales Management (2614). Software (1035). Inside Sales (849). Outside Sales (81). Social Media (2543). 2012 (9049). Brian, CMO of Lattice Engines, recently presented a session on predictive analytics at the Inside Sales Virtual Summit. Tools (2872). Customer Service (995).

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The 54 Sales Leaders You Should Get to Know in 2020

Crunchbase

This blog post was originally “The 25 Sales Leaders You should Get to Know in 2020.” Initially, the list criteria was based off of the total followers salespeople had on social media, and the level of engagement they had from the community. VP of Inside Sales at PatientPop Inc. Founder of Sistas in Sales.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Whether you’re a product designer or a social media coordinator, everyone needs to be on the same page. A lead gets here by clicking on an ad, social media post, or a search engine result. The sales cycle ranges between a few weeks and a few months. First up is the attract phase. After that comes the engage phase.

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PODCAST 135: Pushing Through the Zone of Discomfort Towards Personal Growth with AJ Bruno

Sales Hacker

If RFPs are slowing down your sales team, you need to check out Loopio. It’s the leading RFP response software trusted by more than 800 high performing organizations across North America. AJ Bruno: Yeah, that’s also an interesting story because in 2012, my wife and I were on the West coast. So yeah, it was fun.