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The 39 Best Franchise Opportunities of 2018

Hubspot Sales

It was rated #1 in customer loyalty by Brand Keys Customer Loyalty Engagement Index. And they support their franchisees with training and assistance with site selection, construction, operations, management, and marketing. The UPS Store. Franchise fee : $29,950. Initial investment : $177,955 to $402,595. Sport Clips.

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6 Sales Promotion Ideas to Leverage or Leave

Hubspot Sales

So, are sales promotions necessary in 2018? When constructed correctly and deployed intelligently, they should enhance, not disrupt, the sales process. Swag is a promotion you provide to sow good will, interest, and loyalty. Both scenarios require a something extra from the seller. Oh baby, they sure are.

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Digital Marketing Takes Center Stage

Sales and Marketing Management

Westerman and Bonnet report that in a 2018 survey they conducted of 1,300 executives in more than 750 global organizations, only 38% said their companies have the digital capability needed to become digital masters, and only 35% said they have the leadership capability to do so. Reskilling to Remain Competitive. Setting a Budget.

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Knowing me, knowing you – The science of understanding buyer personas

Artesian Solutions

B2B selling in 2018 is as much about building insight into the personality of your buyer as it is about insight into their business/market. Perhaps like me you’re not an Abba fan, so how about this instead from Alan Partridge “Knowing me. Knowing you A-Ha”. The key to any successful sales strategy starts with understanding your buyer.

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B2B Sales Email Guide: How to Nail a Cold Email Campaign

Cience

If you’ve ever been a receiver of a poorly-constructed and low-personalized cold email, then you have witnessed a sender lose an opportunity to work with you. It’s a key driver of brand loyalty, and 96% of marketers believe that personalization helps to advance customer relationships, according to an Evergage study. Success Stories.

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170+ Women in Sales Share Their Career-Defining Aha Moment

Sales Hacker

Bring your feelings, gut instinct, experience, and constructive emotion into the boardroom and sit at the table. If you do something constructive with your doubt, and use it to advance yourself, it can be an asset. Heck, stand at the head of it. Never believe that doubting yourself is a bad thing. Doubt is a part of life.

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