No More Cold Calling
JULY 13, 2021
When you receive a referral introduction, you breeze past gatekeepers and walk right into meetings with your prospects. Create m etrics and accountability: Referral success can be tracked and measured just as easily as results from cold calling, direct mail, and advertising. Then, ask for an introduction.
No More Cold Calling
DECEMBER 6, 2019
Whether you’re sending direct mail, knocking on doors to make an in-person sales call, sending unsolicited email, or prospecting on social media —your leads are cold, and your outreach is uninvited. Message to cold callers: Pestering strangers is NOT the way to prospect.
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SalesLoft
JUNE 26, 2020
SalesLoft customer Limeade shares their best practices for how their marketing and sales teams work together to execute their account-based strategy by: . Honing-in on their top tier accounts. An account-based strategy is only a strategy until marketing and sales come together to hyper-focus on their top-tier accounts.
No More Cold Calling
OCTOBER 29, 2017
No, Halloween isn’t so scary, but account based sales can be. Yes, there’s lots that’s scary about account based selling. Find out how in my blog posts from this month: Why Your Account Based Sales Team Will Never Be Good at Referrals. Read “ Why Your Account Based Sales Team Will Never Be Good at Referrals.”).
Chorus.ai
NOVEMBER 19, 2019
One inevitable request from Account Executives will be a deceptively simple one: more pipeline. The Main Driver of Pipeline Generation is the SDR The person who is dialing, emailing, direct mail-ing, and text messaging. If it’s a lot of gatekeepers and phonetrees, you should strategize about data improvements.
No More Cold Calling
JUNE 23, 2019
When sales teams know how to ask for referrals, they don’t have to worry about identifying decision-makers, bypassing gatekeepers, or proving themselves trustworthy. Whether it’s via email, social media, text, direct mail, or even a knock on the door, prospects are ice cold unless they expect the salesperson’s call. Metrics do.
No More Cold Calling
JUNE 23, 2019
When sales teams know how to ask for referrals, they don’t have to worry about identifying decision-makers, bypassing gatekeepers, or proving themselves trustworthy. Whether it’s via email, social media, text, direct mail, or even a knock on the door, prospects are ice cold unless they expect the salesperson’s call. Metrics do.
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