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Who Owns the Pipeline, Marketing or Sales?

Pointclear

I recently talked to Dan McDade with PointClear as part of a series on SLMA Radio that I’m hosting that deals with the issue of pipeline ownership. SLMA Radio is one of six marketing and sales shows for at-work listeners on the Funnel Radio Channel. Dan has some interesting perspectives, as have other guests on my show.

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Good Reads for B2B Sales - Cold Calling Revisited

Pointclear

PointClear''s staff and Sales Sphere features relevant blog articles from our digital circles about B2B sales. Staying current on the latest innovations and opinions in sales can be daunting, especially in the the digital space. Sales Coaching - The Use and Abuse of Modeling. Always Be Closing: 3 Tips for Digital Lead Gen Optimization.

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Lead Generation Lies That are Wreaking Havoc with Your Sales

Pointclear

I received a lot of positive feedback about the article and decided to ask our PointClear PowerViews Alumni (those who have been on the PowerViews show ) for their input on the most dangerous lead gen lies out there. And today, that consistency needs to reach across channels. More leads are better than fewer leads.

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'Gold Calling' Is Alive and Well

Pointclear

One article espousing the theory that cold calling doesn’t work anymore states that making cold calls creates the perception that you have nothing better to do; or worse that you are desperate and needy. In reality, all three channels work together to help each other and I get more catalogs in the mail today than I did in the ’80s.

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Top sales blogs all sales managers need to follow

PandaDoc

HubSpot shows you how to use data to reach out precisely when a prospect wants and not a moment sooner, leverage emerging channels to give prospects options and more control over how they engage with you, and pick up sales strategies that leave prospects feeling helped not harassed. Sales Management Blog. The New Sales Coach. Yesware Blog.

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Power Opinions - BANT is BUNK … Revisited

Pointclear

I have written articles and blogs against BANT (as a lead qualifying criterion) for years. SiriusDecisions believes that it is need that has emerged as the most important element in this acronym, doing the best job of cutting through an often-confusing set of factors and clarifying direction for the rep or channel partner.".

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PowerViews with Jamie Turner: Mobile Marketing Leads the Way

Pointclear

Click to start video at this point — Social media and mobile markets are more than just ways of boosting one''s reach within LinkedIn, Twitter, and Facebook, there are real robust tools for utilizing and analyzing these marketing channels, Jamie expressed. There are also real measureable ways to track social growth and trends now.

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