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Top 4 Attributes to Look for When Selecting an Email Deliverability Solution

Appbuddy

So, you’re in the market for software to improve your email campaigns. Here are criteria and questions for evaluating those alternatives so you can make the best possible choice and get the most out of your email campaigns. Your email marketing campaigns are a critical channel for your business. Open rates. Click-through rates.

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Top 4 Attributes to Look for When Selecting an Email Deliverability Solution

Appbuddy

So, you’re in the market for software to improve your email campaigns. Here are criteria and questions for evaluating those alternatives so you can make the best possible choice and get the most out of your email campaigns. Your email marketing campaigns are a critical channel for your business. Open rates. Click-through rates.

Everest 52
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Get Out of the Haus! How to Get Delisted From Spamhaus

Appbuddy

The ZEN Block List groups SBL, SBLCSS, XBL, and PBL lists together. . Next, review your most recent email campaigns and see if you did anything differently. You might also want to try a re-engagement campaign to win back unengaged subscribers. Most mailbox providers use the combined package of Spamhaus Zen. Proactively monitor.

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Email ROI: Many Happy Returns

Appbuddy

Ray Tomlinson is widely acknowledged as the godfather of email, sending the first message way back in 1971, followed seven years later by Gary Thuerk who “hijacked” this largely government/military tool to send the first email marketing campaign. The rest, as they say, is history!

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Email Tips to Prepare for a Record-Breaking Peak Sales Season

Appbuddy

Marketers should begin to segment their sends into targeted campaigns prior to peak sales season to increase engagement early on and improve deliverability later. . Segmentation is the process of dividing your list of subscribers into specific groups using a set of defined attributes. 760 percent! Automate . Q4 planning starts now.

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What’s Beyond the Summit?

Appbuddy

We wanted to get a sense of goals and ambitions in the years ahead, especially after learning more about Everest, an essential element in optimizing email campaig ns beyond base-level success. . Otherwise, bo th list segmentation (27%) and list hygiene (12%) are high on the list, and for good reason. Wins all around! .

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Beyond the Beginning: Refining Your Triggered Email Program in the Age of Personalization

Appbuddy

Even more impressive, marketers who use segmented campaigns note as much as a 760% increase in revenue (Campaign Monitor, 2019). micro-segments take complex data and demographic background to form extremely nuanced groups and improve the performance of your email programs. If you need any more help, let us know.

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