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5 Ways to Build a Better Employer Brand

Zoominfo

The modern candidate will spend time researching jobs and employers to identify which roles and companies are most appealing. Consider these statistics: Over 72% of candidates spend more than 1 hour researching a job before applying ( source ). Source-of-hire: Track source-of-hire to understand what channels your hires come from.

Hiring 250
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4 ways to use sales gamification in your sales process

PandaDoc

Research has shown that there are huge benefits to gamifying your sales process, including better worker productivity and retention when it comes to learning new things. Employee engagement increases when the incentives are worth the effort required to do well. Offer a buy-in option for a chance to win prizes via a drawing or a raffle.

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7 proven ways to increase customer engagement (and sales, too)

SalesLoft

Customer engagement strategies, like loyalty programs, can help develop relationships as they’re deployed through various channels, such as social media or email marketing campaigns. Try omnichannel engagement, including social media Omnichannel engagement means interacting with customers through more than one digital channel.

Scale 52
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B2B Lead Generation: The Ultimate Guide

Zoominfo

Content Marketing Your content marketing strategy can include many formats: On-site blogs Guest blogs White papers Original research Webinars Press releases Social media No matter the format, content marketing can only live up to its fullest potential if it’s pertinent to your target demographic — and if they can find it.

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Top 10 Best Enterprise CRM solutions for 2021

Sales Hacker

Microsoft Dynamics 365. Microsoft Dynamics 365 combines Microsoft’s enterprise resource planning (ERP) tool and CRM into one cloud-based solution. Microsoft Dynamics offers many enterprise-level features and customization options. Price : Microsoft Dynamics 365 starts at $135/month/user. Average Rating: 4.17.

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31+ Must-Have Tools to Automate Lead Generation

Sales Hacker

As a business grows, so will its lead generation channels and strategies. Automated lead generation is about using tools which are powered by AI and machine learning to create lead generation systems across all your inbound and outbound channels. Campaign optimization in Google Ads, Microsoft Ads, and Amazon Ads.

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A Day in the Life of an Effective Sales Compensation Manager

The Spiff Blog

A sales compensation manager– or similar roles such as incentive compensation manager or variable compensation manager– is responsible for the design, deployment, and continuous improvement of sales commission plans, along with the reporting and interdepartmental collaboration necessary to effectively manage sales compensation.